China's wind power industry in the domestic market under the strong pull , in a few years time, the rapid growth of the global wind power industry big country . At present, China's wind power [ 3.23% ] industry matured from the exploratory stage , after winning the rapid growth of wind power industry manufacturers gradually accelerate the pace of internationalization of the situation .
Wind trend towards capital to go out
China 's rapid development of wind power market spawned a large number of wind power equipment manufacturing enterprises , also makes the domestic wind power market competition intensifies . Recently released a report pointed out that the domestic wind power machine manufacturing sectors have been hundreds of companies , with domestic rapid growth of wind power installed capacity of wind power machine manufacturers into "Red Sea" , the increasingly fierce price war has begun affect corporate profitability . In this market context, explore new market growth has become a major domestic wind turbine manufacturers an important strategy for future development .
Recently held in Beijing International Wind Energy Conference, China Wind Energy Association Vice President Shi Pengfei said that with China 's rapid development of wind power industry , wind turbines excess capacity , companies are bound to open up the international market. According to Wind Energy Association 's statistics, last year China exported to overseas fans reached 430,000 kilowatts , total exports to foreign markets more than 700,000 kilowatts . Meanwhile, with the improvement of the quality of domestic fans , domestic fans higher price also makes access to international markets accelerated.
According to statistics, in 2012 a total of 19 countries, imports of Chinese fans, which the United States the largest capacity of 328,000 kilowatts , accounting for 47% of China's export machine . Shi Pengfei pointed out that it is not only the machine , parts exports have accounted for a large proportion, even more than the overall export even earlier . Like the first tower , castings , etc., although some quality and technical level is not particularly high, but competitively priced , so many foreign machine manufacturers are willing to import parts from China .
But this is just the device went out , and now China's wind power capital to go is becoming a trend. For example , Longyuan , Trinity , Tianrun were acquired and invested in Canada, USA, Australia, wind power projects . Another way is through the acquisition of foreign companies to achieve global distribution and introduction of technology, such as the wind holding German VENSYS company Darwind Hunan Electric Group acquired the Dutch company . There is a direct establishment of overseas R & D centers , the use of foreign technology , talent and a wealth of experience in wind power development , through international cooperation, to improve their level . Shi Pengfei , not without emotion, said .
China is the international wind power base
According to the World Wind Energy Association (WWEA) the statistical results , in 2012 the world's new wind power capacity 44GW, China is still a cumulative installed capacity of wind power accounted for 27% of global market share continues to remain the world leader position. World's wind power installed capacity of five countries were China , the United States , Germany, Spain and India.
In China , the world's largest wind power market, the lack of foreign fans never impossible corporate presence. Shi Pengfei, in an interview with reporters , said China's wind power industry in rapid development stage , foreign companies have been the Chinese wind turbine power construction participants. Ten years ago there were only two fan-made brands, the market most of the foreign brands, but now the situation is completely reversed . Even so, like Vestas in the Chinese market each year there are 500,000 kilowatts of the market.
He also pointed out that , in addition to the machine outside , foreign brands of parts or has an absolute advantage. The key components of the fan bearing manufacturer FAG, KF accounted for half of the domestic market , although the domestic bearing manufacturers have been trying , but the domestic wind turbine manufacturers mainly using imported bearings. Others, like converters, control systems and other key components or foreign brands in the market. Also on the advice of wind power , many of the domestic machine factory products are jointly designed and GL . In the wind power plant design software software, our fans are still dependent on foreign enterprises enterprises .
Accelerate the master core technologies to improve competitiveness
On China's wind power industry , the main advantage of the broad market does not exist for a long form , and also appeared at this stage installed capacity decreased gradually . This should focus on high value-added product development, differentiation strategy to promote wind turbine industry development , the realization of China in the global industry value chain to enhance the status . With the economic level and consumption levels increase , with new technology features high-value products will have more wind power vast international market.
Meanwhile, the international implementation and accelerate the pace of the wind power industry to re- scale pull back the economic sphere, once the wind power manufacturers mastered the core technology and products , it may become the industry leader. In the industrial development process , excessive competition in the market will not have the phasing out a large number of backward enterprises a competitive advantage in the industry, the process of integration of acquisitions , the whole industry will tend to focus on those core technologies with independent intellectual property rights and business, will by virtue of the key aspects of the control and monopoly of the core technology to become the industry leader , they will cooperate with each other to form a competitive industry, the integration of wind power , this integration will help our fans exports.
Homogeneity is also China's wind power products is a major drawback , to enhance international competitiveness, we need to implement strategies to differentiate from low-cost strategy to shift the corporate strategy focuses on product design, technical innovation, product improvement and service innovation, up , to create their own special and personalized products . At the same time , but also to avoid redundant investment and construction , and guide enterprises to gather resources to enhance the original , integrated innovation and re-innovation absorption capacity , extend the industrial chain , on this basis, to expand the scale of production , strengthen national brand building.
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