Over the past few weeks, I've been using a lightweight notebook
Chromebook Samsung [microblogging] and the Google jointly launched.
In
my opinion, this product has become among all people of the entire
technology industry will have to face the trouble - including Google
(GOOG) and Samsung.
Surprising is that they did not get much
attention Chromebook has been launched. I search the Internet (Google),
of course, is only occasionally know it. This product has enough to meet
the the temporary computing needs of many users. This is clearly the
protagonist of the next phase of the escalating price war.
Of
course, I can not use it to play some gorgeous game, nor can it edit the
video, or the invasion of the Pentagon's network. However, e-mail,
writing, editing a document, and the Internet, etc., it can be very
beautiful to complete. It uses flash memory. It weighs only two pounds,
the battery can support about eight hours. And some so-called netbooks,
its screen size is close to 12 inches, is much more to be decent, and
the keyboard size is more suitable for use. At least in design, it
seems, and the MacBook Air has many similar places, while Apple (AAPL)
product to $ 1,000.
However, the price of this thing is actually
only $ 250, equivalent to half of the iPad before, even even cheaper
than the iPad Mini, only fairly and the Nexus tablet using the Android
system.
For ordinary users, this is a good product. However, for
each company in the technology industry, as well as their shareholders,
that is another matter.
I remember during the Cold War,
strategists and critics has been to emphasize a concept, ensure mutual
destruction, that there can be no winners in nuclear war. Now, the PC
industry in under such a situation, all the players will be the losers.
Some
people buy the iPad, because they like to be comfortable sitting on the
sofa login Facebook or play Angry Birds. Such users may also continue
to lock iPad. However, there are a lot of people have been buying the
iPad or other tablet products, because they want a more portable
computer can be put into the bag, let them at any time online, on the
road can also be office. Chromebook precisely from those users who open a
gap, changing the face of market and industry.
I'm almost
certain that other companies will also launch similar products to
compete, or equal to the automatic out. The products will be the cost of
production sales, even 赔本赚吆喝. Apple may also be able to continue to
sell high-priced products, but they will lose the economists call the
marginal consumer. Microsoft [microblogging] is the same. The Chromebook
or simply do not use Windows, not to mention Microsoft Office. They use
the Google Documents. (You do not need to spend money to buy virus
protection service, $ 250, in one step.)
Perhaps this will make
me become captive of Google, but so what? I fear, a company must use the
operating system. In fact, I always think, across the Internet, the
original no privacy at all.
Google just released the the latest
Chromebook, called Pixel. Glance, this seems to be a high-end version of
the product, the price is 1300 dollars, fairly and Apple products.
Perhaps this can be successful, but I do have my suspicions.
At
the same time, in the field of low-end products, the price is constantly
reduced. Five years ago, anyone who can be used in the school, iPhone,
or cool thing. Now, Virgin Mobile has been prepaid gift machine of
choice. Cricket even overstock. Two years ago, iPad or this area is the
most amazing product. Now, the tablet has a staff.
The technology
company is still the darling of Wall Street, the market value of
several giant Apple, Microsoft, Google, Samsung add up to more than
there is one trillion U.S. dollars. This price reflects Wall Street's
expectations of their future profits. Clearly, the analysts believe that
these companies will be the winners.
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